최근 수정 시각 : 2026-06-29 20:08:39

ium Labs

ium Labs
파일:ium_logo.jpg
Official Name ium Labs
Founded January 2026 (Rebranded from CryptoBridge Korea)
Reg. No. 302-09-55248
Headquarters OFFICE 11B, Gangnam-daero 373, Gangnam, Seoul, South Korea
Sector Web3 GTM · Strategic Consulting · Marketing
Key Metrics $7B+ Client Valuation
250+ KOL Network
25+ Korea Entries
$30M+ Revenue Generated
Official Links Website
LinkedIn
Telegram

1. Overview2. Why ium Labs3. Full-Stack Solutions
3.1. Strategy & Intelligence3.2. Capital & Exchange3.3. Growth & Media3.4. Community & Offline
4. Selected Work
4.1. Case Highlights
4.1.1. Bybit — Cracking the Fortress4.1.2. KuCoin — Turning Ads into Volume4.1.3. BNB Chain — VIPs in One Room
5. Trivia6. 분류

"Seoul Moves Fast. We Make You Land."
"We don't advise. We execute. The Web3 landing gear driven by data and results."

1. Overview

ium Labs is a Seoul-based Web3 strategic consulting and Go-To-Market (GTM) execution group. The firm designs market-entry strategy for global blockchain projects looking to land in Korea and Asia — and then executes it directly, proving the work in on-chain metrics.

Most agencies sell you a list and walk away. ium Labs does the opposite: it embeds operators inside the project and runs the playbook alongside the team. Composed of veterans from top-tier global exchanges such as Binance, KuCoin, and Upbit, the team goes beyond pitch-deck translation, rebuilding each project's narrative from the ground up to fit Korea's retail-driven, trust-first market grammar.

In its first year, ium Labs has anchored 25+ global projects in Korea, with their combined valuation exceeding $7 billion ($7B). By pairing a vetted 250+ Korean creator network, 12 core modules, and listing-and-retail logic only exchange insiders understand, ium Labs converts "attention" into "volume."

2. Why ium Labs

* Exchange DNA: The team's roots are on the operational floor of global exchanges. It reads listing-review logic, VIP trader psychology, and Korean retail entry/exit patterns from the inside, not as outside consultants.
* Execution-First: No work ends at a report or a proposal. ium Labs runs the campaigns, events, and communities itself, and owns the full funnel from install to sign-up to first deposit.
* Data-First: Decisions run on proprietary intelligence combining on-chain wallet profiling, Upbit premium analysis, and local community sentiment.
* Zero Markup, Zero Fakes: 0% KOL broker markups and a 0% fake-follower tolerance. The KPI is real action, not impressions.

3. Full-Stack Solutions

ium Labs operates 12 core modules covering every stage of Korean market entry. Each works standalone or as a full-package GTM.

3.1. Strategy & Intelligence

* GTM Strategy: Full-stack GTM planning for Korean entry, rebuilding narratives on competitive on-chain data and market-fit analysis.
* Deep Research: Institutional-grade intelligence reports combining on-chain wallet profiling, Upbit premium analysis, and local community sentiment (e.g., DC Inside). (23+ articles · 6 categories · 86 topics · newsletter trusted by 500+ Web3 operators.)
* Regulations & Compliance: Comprehensive legal infrastructure via partnerships with Law Office Asset and Freeman Law — navigating Korea's regulatory maze, including VASP registration and PIPA compliance.

3.2. Capital & Exchange

* CEX Listing Advisory: Listing advisory grounded in insider-level understanding of exchange review logic.
* Market Making & Liquidity: Market making and liquidity provisioning design.
* Exchange Marketing: Marketing specialized in converting exchange traffic and trading volume.
* Capital & OTC Introduction: Connecting projects to capital and OTC desk networks.

3.3. Growth & Media

* KOL & Influencer: A vetted 250+ Korean creator network under a 0% fake-follower policy. Targeted campaigns across YouTube, X, Telegram, and Naver Blog, executed at 0% broker markup to maximize ROI.
* PR & Media: Direct relationships with Korean crypto journalists (CoinDesk Korea, Block Media, TokenPost). Crafted narratives, thought leadership, and crisis communication over generic press-release blasts.
* SEO & Paid Ads: Naver SEO for the engine roughly 70% of Korea actually uses, plus Google/X targeted ads that bypass or comply with strict crypto advertising guidelines.

3.4. Community & Offline

* Community Management: 24/7 native Korean management, commanding both global platforms (Telegram/Discord) and Korea-specific ones (KakaoTalk Open Chat, Naver Cafe) to achieve a 92% 30-day retention rate.
* Offline Events: High-end offline experiences from KBW (Korea Blockchain Week) side events to VIP networking dinners — venue sourcing, local logistics, and post-event content handled end to end.
* AMA Hosting: Structured AMAs hosted by crypto-native Korean speakers, eliminating awkward live translation and covering pre-event hype, live moderation, and post-event distribution.

4. Selected Work

Leading projects across the global Web3 ecosystem have chosen ium Labs as their foundational partner in Korea. (18 live case studies / 25+ entries to date.)

* Exchange & Trading: Bybit, KuCoin, Simpfor.fun
* Infrastructure & L1/L2: BNB Chain, MegaETH, FOGO, Spacecoin, Stable
* AI & DePIN: Sahara AI, Talus, GoPlus
* DeFi & RWA: MANTRA, Multipli, SynFutures, BounceBit
* Privacy: Arcium, zkPass, Tria

4.1. Case Highlights

ProjectCategoryKorea Impact
Bybit Exchange #2 traffic in Korea · $1.5B+ TVL contribution · 1,200+ VIPs (5 months)
KuCoin Exchange $150M+ trading volume via KOL & paid ads
BNB Chain Infra 50+ institutional VIPs gathered at a Seoul network party
MegaETH Layer 2 +500% Korean engagement
Tria Wallet 30,000+ Korean wallets onboarded
SynFutures DeFi Gangnam billboard takeover driving brand awareness
FOGO Layer 1 Fogo Fest 2025 Korean flagship event
Spacecoin Infra 200,000+ campaign impressions

4.1.1. Bybit — Cracking the Fortress

The world's #2 derivatives exchange Bybit had to break into a Korean market that runs like a "fortress" dominated by Upbit and Bithumb. ium Labs fused a Seoul Metro takeover, a creator push, and a VIP program into a single full funnel, lifting an unknown foreign exchange to #2 traffic in Korea, $1.5B+ TVL contribution, and 1,200+ VIP traders in just 5 months. The decisive factor: a design built around real trading volume and first deposits, not vanity sign-ups.
"Seoul Metro takeover plus a creator push, executed flawlessly. People in Korea still bring it up." — Tom A., Head of Global BD, Bybit

4.1.2. KuCoin — Turning Ads into Volume

KuCoin needed to convert Korean retail attention into actual trades. ium Labs optimized a vetted KOL network and paid ads against install → sign-up → first deposit, generating $150M+ in trading volume. The differentiator: trading behavior as the KPI, not impressions.

4.1.3. BNB Chain — VIPs in One Room

ium Labs designed and ran a Seoul network party during KBW, gathering 50+ institutional and builder VIPs in one place — proving end-to-end high-end offline execution from venue sourcing to guest curation to post-event content.

5. Trivia

* Led by executives with hands-on operational experience at global exchanges, the team is widely regarded for its grasp of exchange listing logic and retail investor psychology.
* Its office at Gangnam-daero 373 serves as a key hub for Seoul's Web3 builders, known as a place where the latest market trends and intelligence move in real time.
* ium Labs shapes industry discourse through deep-dive research that reframes market chaos as a yield structure, such as "Monetizing Chaos: How ETHGas Turns L2 Volatility into Institutional Yield."
* The name "ium" echoes the brand philosophy of owning the final landing of a Korean market entry — "We Make You Land."

6. 분류